Everything we know about making great podcasts.

Threads is trialling a feature that overlays word-by-word captions directly onto shared podcast clips. It's not live yet, but it confirms where every platform is already heading.

Podcast discovery has moved out of podcast apps and into YouTube, social clips, and AI assistants. Here's what that shift means for how your branded podcast needs to show up in 2026.

The real numbers behind today's podcast market: audience size, platform share, video trends, advertiser demand, and what actually drives growth. 10 stats to know before you launch.

Instagram's new First Draft feature auto-trims your clips into a rough-cut Reel in under 10 seconds. Here's what it actually does, and whether it's worth using for podcast clips.

Apple shared early growth data from three shows that added video to Apple Podcasts. Here's what the numbers actually show, and what it means for your show.

YouTube is expanding its always-on “Stations” format beyond music to cover podcasts and creator content — a new, TV-like distribution channel worth watching if you produce a video podcast.

From August 24, YouTube counts a view from the first frame, not after real engagement. Here's what actually changed, why your public numbers will look bigger, and which metric to trust instead.

A viral stat claims almost no top podcasts have video. Edison Research's actual chart says the opposite: 84% of the Top 50 now publish full-episode video, and only six shows remain genuinely audio-only.

New data shows 87% of podcast newsletter subscribers listen because of it — yet most shows still don't have one. Here's why it's podcasting's most underused growth channel.

Podcast apps aren't where people find new shows anymore. Here's what 2026 data actually says about YouTube, social, word of mouth, and where your next listener is coming from.

Posting more won't grow your show. Here's how YouTube, TikTok, Instagram, and LinkedIn actually decide who gets to see your podcast — and how to feed each one right.

Why trying to out-do the biggest podcasts in the world is the wrong goal — and what owning a smaller, sharper corner of the industry actually looks like.

Buzzsprout or Spotify for Podcasters? A practical, current comparison of podcast hosting platforms to help you choose the right one for your show.

Most branded podcasts that stall aren't failing because the content is bad. New 2026 research points to distribution and measurement as the real growth blockers.

Podcast listenership hit an all-time high in 2026. Here's what the newest listener data actually shows, and what it means for anyone launching or growing a show.

Podcasts are emerging as one of the most efficient tool for creating an original content and promoting your business across the internet.

Podcasts are like a performance. You can use your voice to dramatically improve engagement and entertainment value. This is one of several ways to improve the quality of your podcasts on a low budget.

Standing out from the crowd is the biggest challenge new businesses face today. With the internet and a smartphone, any modern consumer can easily find millions of businesses via a simple search.

Podcasts are entertaining and educational, the perfect intersection in an internet age saturated with traditional ads and distrustful of big brands. Use podcasts to build trust and authority for your brand.

These days it seems like all you need to start a podcast is a laptop and a microphone. That is somewhat true: you can start your own podcast with these basic pieces of equipment.

Looking good and being natural in front of the camera for a small number of peoplecomes with ease but most of us who haven’t been blessed with that “natural ease”, weactually learned how to do it.

Podcasts have been around for nearly two decades, but the format has come into its own over the last six years.